Collapse Karaoke Club:
Singing for the Small Medium Business
ABSTRACT
This paper illustrates the growth and development of Collapse Karaoke Club, a brick and mortar manifestation of the internet, that attracts people in to a safe cashless entertainment facility, allowing registered patrons to purchase premium content and experiences via PayPal, including movies, concerts, comedy, and karaoke between scheduled events.
For security and posterity, the entire club will be recorded and streamed live via the internet, promoting the club via shared feeds and social media, and attaching targeted advertisements to further generate revenue, transforming the social media start up into a viable international E-Commerce extravaganza.
Naturally an undertaking of this magnitude will require a specialized and customized server, the likes of which are described in the following pages.
Collapse Karaoke Club is a proposed Small Medium Business whose priority is entertainment. Designed as a venue for people to congregate, in either public stages or private rooms, Collapse intends to exploit technology to provide a safe and soundproof location for patrons to privately and affordably frequent.
The financial premise is to provide a low cost, low liability activity for judgmentally impaired individuals, namely the adolescent and the inebriated, and protecting them through a cashless environment. Without changing operations, Collapse could provide a low cost, paid entirely through PayPal, low liability activity for teens or young adults, providing a variable venue for any sort of activity. Karaoke, by design, but utilizing the same technologies, they could be used for theaters, concert halls, comedy shows, or video game parties.
By operating throughout the night, the cashless Collapse provides an affordable alternative to the dangerous bar scene. Allowing patrons to bring their own food or beverage, or possibly even providing discounts through partnerships with delivery services, Collapse would flourish with very little overhead. By allowing registered patrons to bring in their own alcoholic beverages, Collapse can keep people contained and safe, instead of driving the streets or going swimming.
Liability. This place sounds like an on paper paradise, but any amount of abstract thought would put this dream in check. How can you keep young adults contained in open container environments, and safe in private rooms with large television screens? By placing video cameras everywhere. To offset this liability and evaporate any threats to patrons, Collapse would record all rooms, and stream low resolution video feeds via their website or social media. This would enable parents to regularly monitor their beloved youth, and remotely control their expenditures via PayPal while simultaneously providing web presence and income by way of shared and tagged social media and targeted advertising.
Additional revenue could come from selling the aforementioned recording, with the validation of the session, permitting everyone in registered attendance to purchase a copy of the event. Conversely, there can be an option to buy the rights to the recording of the room, to circumvent it’s streaming, permitting the patron privacy.
Naturally, free anonymity would be provided, by not tagging or identifying, or permitting others to tag or identify, registered patrons. Collapse can accomplish this by simply notifying them via electronic notification across the medium they requested (Email, or any Social Media Collapse subscribes to). By electronically notifying registered patrons, their discretion would be responsible for their own privacy and security.
The approximately 15 private (20 person occupancy) rooms, and the approximately 3 public stages (300 person occupancy) would not exclusively be for Karaoke. Due to the safety and accessibility inherent in the recording process, it’s foreseeable that they would be used for: public hearings, debates, auctions, presentations, plays, and more, taking advantage of the live broadcasting and attainable recording.
Never before has anyone had the technical capacity and acumen to sustain such an endeavor. An analog operation of this magnitude would have required miles of videotape, and warehouses to store the backups. Now this could easily be operated out of a facility the size of a small super market. Due to the vast amount of server space needed to host a website, while streaming compressed video from high resolution recordings, further revenue could be generated by providing secure data backup for registered patrons, allowing them to purchase server space to backup off site copies of family photos, or important files, through the same online account through which they can view free low resolution samples, or purchase high quality recordings of prior visits.
In the spirit of transparency, the establishments surveillance video would be streamed live, or like-live, with a five minute broadcast delay to permit censorship of accident or indecency, and an hourly consideration for profane material, naturally permitting more lenient filters in the evening.
Live streaming is the essence of Collapse Karaoke, it provides security for patrons, allows remote parental supervision, generates free word of mouth advertising via shared and linked streams, and most importantly generates an aggrandizing feeling of stardom for the registered patron, as one never knows who may be watching, and what talent could be discovered next.
In order to facilitate this degree of Unified Communications, one would require live video conferencing to facilitate the stream, and at least one receptionist on site to organize reservations, and generate email lists from the registered patrons, requiring email access, social media, telephone, and their own video camera to communicate with interested consumers via video chat.
One would also require a very specific and specialized network employing a layer 2 tunneling protocol (L2TP) to support 3 interactive cinema sized video screens, 15 interactive personal screens, while recording and broadcasting at least 18 video streams, monitored and controlled by one network reception monitor with telephone, internet, and limited administrative access. An additional benefit of using the L2TP protocol is that it enables outside lines, authorized for the Virtual Private Network, dial in to the servers, creating the potential avenue of a mobile karaoke facility that would seamlessly integrate with the servers located at Collapse Headquarters.
Proposed is a Collapsed Backbone Topography modeled for a Small Medium Business, as depicted on page 172 of Fundamentals of Communications and Networking (Soloman, Kim, Carrell, 2015) with a couple of recommended variations from the same text.
Beginning with internet access, which would provide public 802.11ac WiFi for free, (with bandwidth priority for Registered Patrons) Collapse would require reliable and consistent internet access, with a gratuitous amount of upload speed. Through aggressive Service Level Agreements, a backup internet line may be overlooked, however a backup router cannot. Allocating a Virtual Redundant Routing Protocol version 3 as described on page 239 of Fundamentals of Communications and Networking (Soloman, Kim, Carrell, 2015) by setting up two routers, a master (10.1.1.2) and a backup (10.1.1.3) to serve as a platform for a digital router (10.1.1.1) to insure the network stays active, by employing the Dynamic Host Configuration Protocol (DHCP). This digital router would run directly to a routing switch, which would serve as the backbone for the headquarters’s network. The routing switch would qualify as the networks “Single Point of Failure” as illustrated on page 196 of of Fundamentals of Communications and Networking (Soloman, Kim, Carrell, 2015). This threat can be ameliorated by keeping a back up, hot swappable routing switch, up to date with current protocols such as File Transfer Protocol (FTP) to transfer karaoke mp3s and subtitles from the data server to the projection system, or the Session Initiation Protocol (SIP) and Real-Time Transport Protocol (RTP) used to control the video streaming from the application server to the world wide web via Hypertext Transport Protocol (HTTP) and keep the backup hot swappable routing switch to date firmware in a nearby location, as illustrated in the “Hardware Spare Management” section located on page 382 of Fundamentals of Communications and Networking (Soloman, Kim, Carrell, 2015).
Spanning from the central routing switch would be six separate collision domains, preventing collisions across this wide and complex network. The first of which would be a router connecting Wireless Access Points to the network, permitting registered patrons wireless access throughout the establishment, allowing them to link and share streams, to generate more ad revenue.
Three separate collision domains would separate the three main stages, and between them disperse the load of fifteen private rooms, with two domains hosting six rooms, and one domain hosting three rooms, and facilitating the reception control center.
The first presentation stage would require one projector or large display screen to play behind the performer/speaker, a small monitor to play before the speaker, as a teleprompter, at least one IP Camera set up to record the event, and a local network storage device, a hard drive attached to the network to record the footage independently of the storage server, while simultaneously caching the upcoming songs, to continue operation offline for a limited amount of time, permitting brief lapses in server connectivity without disrupting the registered patron’s experience. Each private room would optimally require a similar configuration, though the main display and the auxiliary display could be considered redundant in a confined area.
The reception desk would also double as a Network Operations Center, keeping track of data pathways, possible obstructions, and backups via Simple Network Management Protocol (SNMP). For the functions of reception, the desk would be equipped with a video camera, permitting video chat with any stage or room, or even allowing video chat and support for web users looking for more information pertaining to operational hours, or navigating the online storage of files. The reception workstation would also require a softphone for fielding calls, and at least two monitors to oversee the various live streams over the 18 different locations, plus any expanded franchises that access the servers at Collapse Headquarters.
Two more collision domains would fundamentally be similar to the reception domain, facilitating more private rooms in lieu of a reception desk, all three connected to their own switch which would connect to the central routing switch with Redundant Links, as depicted on page 196
of Fundamentals of Communications and Networking (Soloman, Kim, Carrell, 2015). This is to enable consistency across the network, and prevent any single points of failure for the collision domain.
The servers, one application server, and one file server, would be equipped with independent firewalls, each with different log in and configuration arrangements including Transport Layer Security (TLS), with a priority on privacy, as the expected income stream of this enterprise is the selling and storing of footage, and the ad revenue for the sharing of the aforementioned footage. They should also be mirrored, physically and digitally, on line on an off site server, providing a virtual (and physical) backup of the server’s functions, kept in a location far away from the headquarters, in case of natural or unpredictable disaster, similar to the replacement on site hot swappable routing switch mentioned earlier.
There would be no financial information used on site, as all transactions would be mediated by PayPal, enforcing patron registration and identification, in the instance of any incident. But the main projected stream of income lies in targeted advertising via live streaming stages. After developing itself as an establishment and working out the kinks, Collapse has the potential to metastasize, allowing franchised branches to tap into the data and application servers to run their own karaoke streams, that would be shared by various users, and generating more content for targeted advertisements. The free 802.11ac WiFi provided in the lobby will be under the implication of unrestricted yet monitored web browsing to generate more specific advertisement demographics, and once established as a band, could purchase rights for streaming live concerts and festivals, permitting millions of fans to view performances, and profiting on exponentially increased target audiences and advertisement exposure, transforming a Small Medium Business and rising it to the ranks of an E-Business with Integrated Applications as explained in figure 1-10 on page 20 of Fundamentals of Communications and Networking (Soloman, Kim, Carrell, 2015).
REFERENCES
[1] Soloman, Kim, & Carrell, (2015)Fundamentals of Communications and Networking (Second Edition) Burlington Massachusetts: Jones and Bartlett Learning